Disneyland

Excellent example of mid-century modern amusement parks, technology, and equipment with a special acknowledgment of Disneyland. 

200+ pages.

General operations binder for Disneyland cast members.  Introduction page states this is for "our 1966 season" but that same page is dated 8/10/60 while a Wallet Fact Card says Summer 1969.

1966 press releases for the opening of the area at Disneyland.

Four 1955 brochures with different advertisers on the rear panel.

Sept. 1955 edition of the corporate magazine for Coke employees with Disneyland on the cover and inside.

Circa 1955 letter from first Disneyland Director of Customer Relations Jack Sayers WITH 1955 information brochure

From the personal collection of Disney designers Kevin and Jody this is the first production sample of their 9" x 11" X 5" limited editionMonsanto's House of The Future - here called Home Of The Future

This plaque was used in a circa 2000s exhibition about Tomorrowland at The Walt Disney Story attraction inside the Main Street Opera House.

392-page maintenance manual dated 1984 on the cover and 1988 on the pages for the Mark 5 published by the German manufacturer MBB.

A pre-opening 9-page script for the 1967-1985 ride when it was called Monsanto's Magic Microscope.  The script is dated 9/15/6 and differs noticeably in some sections from the final version.

Three Sept/Oct 1984 memos sent to Disneyland employees explaining the reasons behind the terms of the new contract being offered and ultimately the risks if they do not vote to approve it.

Attractive four-panel gate flyer from the park's fourth year with great mid-century art.

Small pamphlet for this space-era designed Anaheim hotel - one of five owned by Al Stovall

Nearly 30 pages related to procedures in case the ride has to be evacuated.

200+ pages of plans for marketing the park's 25th anniversary in 1980 with a theme of "family reunion".

400 pages regarding the 1983 changes  to Peter Pan, Snow White, and other attractions + the addition of Pinocchio. 

4 page brochure for attendees of the 7/24/1966 press party of the opening of New Orleans Square - before Pirate and Haunted Mansion.

5-25-1955, 8-page memo with official names for various attractions, appx. 6 weeks before opening.

Tencennial edition signed by Jack Wagner, Paul Frees and Purv Pullen aka "Doc Birdbath".

Four page list of trivia & minutiae regarding Monsanto's famous 1967-1985 Atomobile ride.  Used to interact with guests waiting to board the attraction. 

From 1955-1966 Tomorrowland contained an attraction featuring props and models based on the 1954 Disney film. Images are hard to find but this binder contains 40 photos and contacts from many angles and areas.

1958 Disneyland overview for sponsors.

1966 guide to Disneyland Monorail operations for cast members

Monorail / Peoplemover cover

Detailed article about Submarine Voyage rehab process

Haunted Mansion cover and article on sculptor

Articles include Haunted Mansion opening and Mineral King

Articles include Disneyland Ambassadors, One-Of-A-Kind Shop, Mark Twain steamboat, and The Peoplemover, 

Interesting issue with articles on Submarine Voyage, DL tour guides, DL attendance records, Christmas shopping at DL, WED Enterprises and American Industry 

Issue dedicated to the New Tomorrowland with concept art on cover

Postcard-size menu for the first year of Carnation's restaurant at Disneyland which was an ice cream parlor.  The restaurant is still there although no longer officially sponsored.

20-page magazine that primarily promotes Disneyland but also features other SoCal attractions.

Beautiful copy of this Summer 1957    12-page Monsanto publication covering Disneyland's House Of The Future.

Circa 1970s 45-page overview of key Disneyland attractions and how the showmanship from cast members plays a role.

A collection of documents related to the Jungle Cruise at Disneyland - spiels, policies, and newsletters.

A 1963 guide for cast members regarding employe roles at the non-defunct Disneyland restaurant.

A 17 page guide with details on the vehicles & horses of Disneyland's Main Street and reminders/tips on how cast members need to behave when operating them.

After CoP moved from the 1964 WF to DL this brochure was created to inform Disneyland cast members about the history of GE, the corp. sponsor.

Packet of materials produced by WED about this major update to Tomorrowland which included iconic additions such as Adv. Thru Inner Space, Carousel of Progress and the Peoplemover.

1950s Brochure promoting the facilities and amenities at the Disneyland Hotel.

Internal WED Enterprises /MAPO report covering 10/2/66-4/1/67 which includes Walt's death on 12/15/66.

1968 report to lessees, whose logos are on the cover, about all the upcoming events at Disneyland and the marketing benefits of being a lessee.

Summer 1957 edition of this Disney promotional publication.

Winter 1961-62 edition of this Disney promotional publication.

Two Monsanto brochures about the "House of Tomorrow" / "Home Of The Future" which became an exhibit at Disneyland.

Produced in 1955 before the park opened this guide and map only has illustrations (no photographs). 

1964 souvenir guide for It's A Small World, presumably sold at the World's Fair.

An early 1980s WED publication for new employees chronicling the highlights of of the park each year from 1955-1981.

An invitation for the opening of The Walt Disney Story movie with press release and commemorative plaque.

Large archive of documents between AT&T and Disney with an emphasis on the Circle-Vision film America The Beautiful.

Disneyland map and guide for SUmmer 1977 sponsored by GAF film and photography.

Disneyland map for 1965, celebrating the park's "Tencennial".

Summer 1974 DL guide sponsored by Insurance Company of North America with an entertainment calendar section covering 6-15 to 9-7 1974.

Four paper 78 RPM records printed inside a very colorful booklet.

1957 Disneyland coloring book sponsored by Dutch Boy.

A mailed flyer containing Winter 1962 Disneyland ticket prices.

10 letters and documents dated March-June 1955 related to various attractions at Tomorrowland.  Some docs are on Disney letterhead and some are on the letterhead of other companies.

Three early Tomorrowland View-Master reels

Photo-heavy, Summer 1967 DL guide and map featuring the new Tomorrowland and the attractions that moved from the 1964 World's Fair.

Small brochure covering upcoming DL attractions including The Haunted Mansion (which was still 7 years away) and New Orleans Square.

Late 1950s / early 1960s small brochure.

More than 100 up-close photographs of the Submarine Voyage without water for rehab work.  These photos were privately taken, presumably by a DL employee.

1960 Proposal from Motorola to Disneyland for a coordinated radio system.

1955 brochure designed for teachers for two Disney shows -- The Mickey Mouse Cub and Disneyland on TV.

1967 Postcard booklet for Monsanto's Adventures Thru Inner Space.

1957 booklet with information and maps on each land.

Brochure for Kaiser's Story of Aluminum show which was at Disneyland from 1955-1960.

Original 1959 ABC promotional photo of  concept art fo The Matterhorn for a 90-minute special entitled "Disneyland 1959" which aired 6/15/1959. 

1973 Disney University guide to how food is prepared and delivered at Disneyland and the role of cast members in that process.

1968 WED publications to make sure employees know the proper names for all areas of the park.

1969 / 1st edition of a manual published by the University of Disneyland for cast members to understand the basics of maintenance at Disneyland.

1962 brochure published by Disney Customer Relations to train cast members how to speak properly.

Published copy of the 1961, two-year contract between Disneyland and the AFL-CIO.

A printed pitch to GE to continue operating the Carousel of Progress after the World's Fair at Disneyland.  The proposal was for 5 years (1967-1972) with Disney paying for the building and then leasing to GE. 

Proposal for a GE-sponsored attraction at Disneyland chronicling the firm's history with a look into the future.  A forerunner of the Carousel of Progress.

WED press packet for new attractions during the Summer of 1966 including Pirates, It's A Small World and the Primeval World.

Canadian, slipcased edition of these six space-themed paperback books inspired by Tomorrowland. 

This was published for cast members who worked the opening of the Mr. Lincoln attraction at Disneyland in 1965 when it moved from the World's Fair.

Late 1950s / Early 1960s still in cellophane sleeve.

Circa 1959 internal report about the operation and costs of the Viewliner trains which operated for one year (8/57-9/58)

January 1965 Report to Director Of Operations Dick Nunis regarding Disneyland ticket prices & ticket books for 1966. The report is full of data tables regarding each ride's capacity levels, attendance figures, revenues and expenses.

The first printing of the Disneyland newspaper sold at the park dated July 1955.

A rare picture of the WED Imagineering model for Sleeping Beauty Castle taken before Disneyland opened in 1955.  Beneath my photos is a screenshot of Walt standing behind the model from the 1st episode of Walt Disney's Disneyland called "The Disneyland Story".  There is a video of him with the model on YouTube here  (23 seconds in).

Fall 1967 edition of this Disneyland publication

1966 publication for cast members about the show's story and operations.

Pamphlet for this attraction which existed from 1956-1960

Circa-1990 Proposal for a new Carousel of Progress at Disneyland that would also combine elements of Horizons.

WED Imagineering press release for Primeval World after it moved to Disneyland from the World's Fair.

Copy #1 of a 1976 revision to the  standard operating procedures for the Submarine Voyage. It is 43 pages long.

Highly technical document with almost 400 pages covering the operations of this film attraction.

1981 packet of documents, letters and booklets for a new Disneyland cast member. 

WED Imagineering press kit for It's A Small World after it moved to Disneyland from the World's Fair.

1984 guide to cast member appearance and behavior policies.

Early 1980s guide to appearance rules for Disney park employees.

1981 Disneyland cast member rules overview booklet.

1982 booklet of safety procedures at Disneyland.

Brief summary of the parking area at Disneyland along with a memo about shoe requirements.

Souvenir from the first year of the park mailed from a naval vessel in San Francisco to a relative in Akron, Ohio

1957 report from Disneyland to the city of Anaheim documenting all the advantages the park has provided to the area.

Collection of three scripts from 1967 for the Progress City part of Carousel of Progress at Disneyland.

1988 proposal to cover the real maintenance area of the Submarine Voyage with a Space-themed facade.

1968 study of ride capacity and timings at Disneyland.

6/30/1955 letter inviting the unnamed recipient to the opening of Disneyland on July 17th. Comes with instructions.

These "News From Disneyland" documents, although not dated, appear to be from 1956 and are titles "Building A Dream", "Walt Disney Biography", "A Visit To Disneyland", and "Vacation At Disneyland".

2000s heavy stock printed cards given to new monorail trainees at DL along with a training certificate.

23-page standard operating procedure manual dated

5-11-1977 

23-page list of what is presumably all individual items that comprise The Haunted Mansion at Disneyland.

21 page issue covering Adventureland, Californian Missions, music at Disneyland, Rainbow Desert, and Sleeping Beauty.