1964/65 World's Fair
(and others 1960s fairs)
1) Progressland Brochure
Overview of the Disney-designed GE pavilion where the Carousel of Progress was introduced.
2) It's A Small World Cast Member Guide
Disney-Booklet for "Ambassadors of Happiness", employees at the 1964 World's Fair who operated It's a Small World.
3) World's Fair Disney Retrospective
1984 WED publication celebrating the company's achievements at the Fair. This booklet is relatively crude by Disney standards.
4) 64 WF Fair Audience Estimate Report
Outside consultant's report estimating attendance size of the fair, when visitors will go, where they will come from and how they will get there.
5) Ford Times Magazine
May 1965 edition of the Ford corporate magazine with a section on the World's Fair.
6) Fun At The Fair
Short, colorful brochure with some fair highlights and a map.
7) 46 Great Drinks
Booklet of drink recipes that come from "New York's top bartenders, both in town and at the fair".
8) Food At The Fair
Short brochure highlighting some of the food available at the fair.
10) Progressland Press Kit
GE Press kit chock full of press releases, photos and other materials related to the company's Progressland pavilion. Includes a 45 of There's A Great Big Beautiful Tomorrow.
11) Progressland Press Kit V2
A variation of the GE Progressland press kit with different mix of materials
13) SInclair Dinosaurs
Sinclair Oil's fair pavilion featured dinosaur replicas and this brochure profiles each type.
14) Delta World's Fair Itinerary
Booklet published by Delta airlines detailing a recommended three-day itinerary at the fair.
15) 1965 Reopening Invitation
Booklet for the events of April 21, 1965 when the Fair reopened for year two. Includes original mailing envelope and transmittal letter which is dated 4/23/1965 and signed by Robert Moses.
16) GM Futurama Booklet
Heavily illustrated booklet with details on GM's Futurama and Avenue of Progress attractions inside the company's pavilion.
17) GM Futurama Booklet #2
Larger variation of Futurama booklet - this one is populated with photographs instead of illustrations.
18) 1963 GM Annual Report
The report for this year features an illustration of the Futurama pavilion on the cover.
19) Greyhound Fair Map
Two variations of fair maps with recommended bus and "glide-a-ride" tour paths published by Greyhound.
20) Pop-Up Book
Wonderfully illustrated pop-up book featuring iconic areas of the fair.
21) Time-Life Preview
Chet Huntley and David Brinkley wrote articles for this special publication about behind-the-scenes of the Fair's construction.
22) Use of Theme & Symbol of Progressland
GE published this pamphlet to indicate permissible uses of the Carousel of Progress symbols / icons.
23) Magic Skyway Brochure
Heavily illustrated small brochure for Disney's Magic Skyway ride at the Ford pavilion.
24) Fair Preview Brochure
Short brochure for a 1961 fair preview day on April 22 (1096 days before the fair) which featured tours, entertainment and speechs
25) Futurama Pavilion Model Photos
Set of 4 photos of models of the Futurama pavilion with captions on the rear.
26) Walt Disney's World's Fair Itinerary
Detailed itinerary for a group of Disney employees visiting the Fair in June 1964.
27) It's A Small World Jobs
Interesting letter on It's A Small World letterhead to Disneyland employees about the large number of applications received to work the attraction at the Fair.
28) It's A Small World Employee Guides
Three different booklets for employee at the World's Fair -- 1) "Refreshment Hosts, 2) "Ticket Sellers", 3) "General Hosts"
29) Angry Robert Moses Letter
Official copy of an infamous letter Moses wrote to NYC Traffic Commissioner Henry Barnes after Barnes publicly criticized signage Moses put over a freeway to promote the Fair.
30) Rule Violations
Odd document chronicling all of the rule violations committed by Fair vendors and pavilions.
31) Swiss Expo Report
A report written by an Assistant Secretary of the Fair after he visited parks and exhibitions to Robert Moses with his findings.
32) GM Engineering Journal
2Q 1964 edition of this trade/corporate publication with a cover story on the Futurama ride.
33) Seattle World's Fair Study
Very detailed 136-page survey of attendees of the 1962 WF in Seattle. Lots of charts and tables.
34) Employment Archive
Archive of letters, forms and applications for employment at various fair pavilions including It's A Small World and Progressland.
35) Unisphere Pamphlet
Small booklet about the construction of the Unisphere published by United States Steel
36) Tower of Four Winds Card
UNICEF greeting card in the shape of Rolly Crump's Tower Of The Four Winds.
37) Unisphere Dedication
Press folder for the 3/6/63 dedication of the Unisphere which includes press releases and press photos.
38) LIRR Fair Manual
Booklet published for the Fair about the history of the Long Island Railroad with a commemorative token packaged inside.
39) Iran Pavilion
Pamphlet form the Iran pavilion at the Montreal Expo in 1967.
40) Hawaiian Recipes
Booklet from the Hawaiian pavilion with 50 different recipes.
41) Seattle Fair Preview
Heavily illustrated booklet about the 1962 Seattle Fair published in 1961.
42) Fire Dept Manual
100+ page booklet detailing fire department procedures at the World's Fair, prepared by Pinkerton's.
43) Vatican Pavilion
Booklet with photographs and descriptions of the various treasures at the Fair's Vatican pavilion.
44) State Exhibit List
July 1963 list of state exhibitors with details and illustrations for each.
46) NYC Housing Booklet
Detailed guide to hotels and motels across the tri-state area, published by the World's Fair Housing Bureau.
47) Coca Cola Corp. Magazine
May-June 1964 edition of "The Refresher", Coca Cola's employee magazine with a section on the World's Fair.
48) AMF Monorail Press Kit
Folder for the American Machine and Foundry company's monorail with press releases, photographs and brochure
49) Restaurant Guide
Overview of each restaurant at the 1964 WF with information on reservations, # of seats, opening times, price range, type of food, credit card acceptance and operator.
50) Marina Of The Future
1962 brochure prepared by the NYC Parks Dept. about the construction of the Flushing Meadow Marina which served the Fair and still exists.
51) Belgian Village
Souvenir booklet from the Belgian Pavilion with numerous photographs and historical information.
52) Central Foundry Products
Booklet of pavilions at the Fair that have plumbing facilities designed by the Central Foundry Company.
53) World's Fair TV Ratings
Internal NBC memos about ratings for World's Fair TV specials.
55) Ford Pavilion Premiere
Brochure given out at the premiere of the Ford Pavilion with an overview of the attractions.
56) Project '64
Project '64 was a proposal for seven companies to pool their resources and create one large pavilion to share. This did not happen.
57) Lincoln Mercury Guide
65-page booklet published by Ford with an overview of the fair focusing on the Ford exhibits.
58) Preparation Of The Site Supplementary Report
1960 report detailing specifics about transportation and parking at the fair.
60) Information Report
May 8 1960 World's Fair Information Report - focus on borrowing of funds.
61) Older Visitor Brochure
Unusual brochure targeting Fair guests over the age of 55.
62) General Cigar
Two brochures from the General Cigar pavilion - one promotes the daily magic show and the other is a history and overview of the cigar.
